Tools
Competitor Price Tracker
Monitor pricing performance end-to-end, from tracking daily price changes and competitor gaps to measuring conversion impact and automating product prioritisation.
How do we get started?
1
Access
We require access to your Google Ads MCC and as a service account to your Merchant Centre.
2
Implementation
Once access is granted we will implement the scripts required for the technology to work and begin collecting data.
3
Data Collection
Once implemented, the tool will begin to collect data on a daily basis storing it in the cloud for analysis.
4
Data Analysis
Data will be modelled to understand product availability and the impact on campaign performance.
5
Action
Data will be utilised to label products based on their level of product availability within product feeds.
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